Your website is often your supporters’ first opportunity to meet you. That means that you want it to look as good as it can. But before they even have a chance to make it that far, you need to be reachable, and in today’s digital environment, that takes Search Engine Optimization. This is the science… Read more »
As a nonprofit organization, your goals are a little more sophisticated than a traditional business, and this means that if your digital marketing team is normally focused on for-profit companies, they might fail to see the bigger picture in your message. This can happen fairly easily, as they might just not have the same vision… Read more »
If you are feeling confused about your possibilities with digital outreach, you are certainly not the only one in the nonprofit world who struggles with this part of your organization. After all, you probably did not start your journey because of your love for Search Engine Optimization or website design. Even if you feel like… Read more »
These days, nonprofits need to connect with their community online. More people than ever are looking to your digital presence to make their decisions about donations and where to spend their volunteer hours, and knowing how to effectively market yourself can make all the difference in your ability to continue your mission. One of the… Read more »
We know that running a nonprofit can be difficult. You simultaneously have to provide helpful services and information to those who need it while also having to raise funds and appeal to your supporters. Efficient, well-informed digital marketing efforts can assist you in driving both patrons and those for whom your nonprofit provides straight to… Read more »